Video Marketing Takes Center Stage
We've all seen video ads on YouTube, and most of us skip them after the five-second time limit. We've also all seen the thirty-second video ads that cannot be skipped, and for the most part, patiently wait until it's over.
The unskippable thirty-second ad spot was traditionally targeted toward companies that had large marketing budgets that would otherwise be used on regular television slots. But in the coming year, this ad format will no longer be supported which means those businesses will be taking slots in the smaller time zones once reserved for those with modest budgets.
If you're not leveraging YouTube video advertisements for your business, then you need to start as soon as possible. But don't rush into the game without an experienced team that has a solid set of strategies to help make your ads win out against the many thousands of competitors.
We keep up with the latest changes in website marketing and development so we can help our clients stay ahead of everyone else. Call PassingLane at (661) 943-4932, or visit us online at http://www.passinglane.com/contact-us.html when you're ready to move forward with change and use new tactics to your benefit.
Source: http://marketingland.com/youtube-unskippable-30-second-ads-sunset-2018-207008